How Unity Transformed Its Brand Experience with Slant’s UX Research and Custom Headless Development
In today’s fast-paced world, where efficiency and user-centric experiences are paramount, companies need to adopt innovative strategies to stand out from the competition. Unity Claims and Accident Management, Australia’s fastest-growing provider in this sector, recognised the need for a sharp, modern, and user-centric brand experience.
Customer Testimonial:
I have worked with Slant closely for many years and have found them to be an amazing creative agency. They have a view point that is both strategic and business focused as well creatively strong. Slant is a great team player and always a pleasure to work with.
Peter B
Unity Claims Management
Building a custom headless website summary:
Unity’s transformation journey with Slant showcases the incredible impact of UX research and custom headless development. By prioritizing user-centricity and employing cutting-edge technology, Unity was able to revolutionize its brand experience and establish itself as a market leader. Slant’s expertise in crafting unique brand narratives, developing custom headless websites, and harnessing the power of Gatsby JS proved invaluable. As Unity continues to grow and expand its services, its partnership with Slant serves as a testament to the power of innovation, collaboration, and a user-centric approach in driving business success.
Unity Claims and Accident Management, Australia’s fastest-growing provider in this sector, recognized the need for a sharp, modern, and user-centric brand experience. That’s when they turned to Slant, a trusted partner renowned for its expertise in UX research and custom headless development. In this blog post, we’ll explore how Slant helped Unity by building a custom headless website and developing a distinctive brand with a cutting-edge website that exceeded expectations.
- Crafting a Unique Brand Narrative: Unity approached Slant as a startup, seeking to launch itself in the market with a strong presence targeting the B2B sector. Slant’s first step was to understand Unity’s goals, values, and vision. With meticulous research and collaboration, they crafted a brand narrative that resonated with Unity’s identity and market positioning. The result was a brand that stood out from the crowd, establishing Unity as an innovative and reliable claims and accident management provider.
- The Power of Custom Headless Development: To achieve Unity’s ambitious vision, Slant developed a custom headless website that pushed the boundaries of innovation and set new industry standards. By leveraging cutting-edge technology, Slant created a website that not only met Unity’s unique requirements but also provided a seamless experience for their target audience. One of the critical factors was ensuring the website’s security and compliance with industry regulations, including the storage of data on Australian soil. Slant’s expertise in custom headless development allowed them to implement robust security measures, ensuring Unity’s website was safe and compliant.
- Putting Users at the Heart of Design: A user-centric approach was vital in designing a website that truly resonated with Unity’s audience. Slant conducted comprehensive UX research to gain deep insights into the needs and desires of Unity’s target users. By analyzing user behavior and preferences, they were able to create a design that anticipated and addressed user expectations. To validate the final design, Slant engaged end-users in usability testing, ensuring that every aspect of the website met the highest standards of user-centricity.
- Unleashing the Power of Gatsby JS: To ensure a lightning-fast and agile website, Slant built Unity’s online platform using Gatsby JS, a cutting-edge framework known for its performance and efficiency. This choice enabled Unity to deliver an exceptional user experience by providing near-instant page load times and seamless navigation. With Gatsby JS, Unity’s website became a powerful tool to engage users and showcase their services in the most efficient and impressive way possible.
- A Satisfied Client and a Bright Future: The collaboration between Unity and Slant proved to be a resounding success. Unity’s team was thrilled with the final results, as the brand now had a distinctive identity that aligned with their vision. The custom headless website exceeded expectations, providing an industry-leading user experience while adhering to security and regulatory requirements. Unity is now poised to conquer the claims and accident management sector, armed with a powerful brand and an exceptional online platform.
Showcasing the Custom Developed Unity Claims Management
Nathan Sitas2023-02-20Prabs at Slant Agency helped with the design, consulting and implementing of my business website for My Options Finance. Happy with the outcome and support provided in going from start to finish on my web projectDealer Finance Group2022-08-12Great team to work with for websites. Strategic and very creative.Suzanne Clothier2022-04-17I was fortunate to find Prabs and Slant Agency through a personal referral. Our complex website required attention detail, thoughtful design, and knowledgeable use of applications and options. We are completely delighted with the guidance we received at every step. Prabs has an exceptionally fine gift for helping a client understand the options, and for finding solutions when presented with challenges. And we presented many! The entire process was collaborative in every way, with impressive responsiveness. We look forward to working with Slant Agency in the future on multiple projects. For now, we're enjoying a gorgeous and highly functional site that is earning compliments and attention. My highest recommendation for Slant Agency! He made a complex, time consuming job a surprisingly pleasant experience. Worth every penny! And FWIW, we are in the US. Prabs went out of his way to make the time differences work.Lisa Phillips2021-07-01Thank you Prabs for a great design, your inclusions for the price was unbeatable!Marina Loncaric2021-02-02Slant Agency is incredible! They took on a huge challenge to redevelop and consolidate 14+ single websites and created an amazing client focused website for Good Shepherd. Their ability to think outside the square and create a custom solution that exceeded all of our expectations was phenomenal. The entire team at Slant are superb! Their expertise and passion for each client and project is the best that I have ever seen. They are so great to work with. Their ability to adapt and overdeliver, particularly during so many new covid work-arounds was so admirable - I cannot recommend them more and will continue to work with them in the future!Julian Farrugia2020-07-21I highly recommend Slant Agency for their fantastic service, excellent communication and outstanding creativity and design. I approached Slant Agency with a website brief and some basic ideas, expecting a website that looked similar to my competition. The team at Slant transformed this into an amazing website that turned out much better than I expected! I was blown away! I now have a professional, corporate grade website for my business which boosts my company's reputation, online presence and professionalism. Since the website was completed and live, I have seen a massive increase in inquiries and feedback has been really good from customers. I thank Slant Agency for their great work, and will continue to work with them on some other promotional and marketing material for my upcoming property development projects.Sarah Emms2020-05-27The team at Slant did an amazing job for CoAct, they pulled together a complex website, working to an incredibly tight deadline. We are so impressed with the quality of work and also with the service we recieved from the team at Slant Agency. I highly recommend them.Janaki Chellam2020-03-09We've worked with Slant agency for a few years now and find them professional, creative and responsive. They have a collaborative approach to working together from inception, development, execution to launch. They're advice and guidance around SEO and social media reach was a great value add to the project. The result of all this is a dynamic and engaging website. We're very happy with the final result and traffic to the site is growing everyday. Thank you Slant!Johanna Bell2020-02-28Great service and fast turnaround.Jamie Williams2020-02-22As the Marketing Manager for 3 Point Motors Mercedes-Benz, I had an idea in my head for years for a special campaign that would reflect our brand values and elicit an emotive response from customers and prospective customers. Trust and creative execution was paramount. Working in harmony, Slant came through with the goods, translating the idea into reality in the most elegant and stylish way (on budget and on time). Thank you Slant.
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Contents
- 1 How Unity Transformed Its Brand Experience with Slant’s UX Research and Custom Headless Development
- 1.0.1 In today’s fast-paced world, where efficiency and user-centric experiences are paramount, companies need to adopt innovative strategies to stand out from the competition. Unity Claims and Accident Management, Australia’s fastest-growing provider in this sector, recognised the need for a sharp, modern, and user-centric brand experience.
- 1.1 Showcasing the Custom Developed Unity Claims Management
- 1.2 Request a Quote
